Taco Villa has been a local favorite on the South Plains for over fifty years. Anyone who’s tried their bean and cheese burritos with their signature hot sauce gets it. If you’re reading this and thinking, “Beans. Cheese. Who could mess that up?” Then clearly you need to speed read though the rest of post and get thyself to your nearest Taco Villa! Recently we got to work with Taco Villa’s very talented marketing director Meredith Pittman to produce two ads. For the first, we took her designs and animated them to create a to create a mouth-watering promotional video that was shown in local movie theaters’ pre-show advertising. The second was ad showcases Taco Villa’s new mug and its partnership with Dr. Pepper. We used fast cuts, fun music, speed ramps, and 17 bathroom breaks to get the perfect shots because Dr. Pepper is the nectar of the gods, and no drop was wasted in the filming of this ad!